SEO & Digital

Case Studies

Here's a brief summary of what we have done for our current customers. In the following case studies you'll find examples of:

  • SEO
  • Pay Per Click Advertising
  • Social Media Advertising
  • Professional Website Development
  • Google Business Profile Optimization
  • Review Management

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    Case Study

    Texas Orthodontist Gets The Results They Were Promised

    Practice Size: 1 Location

    Specialty: Orthodontics

    Location: Houston, Texas

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    The Challenge

    It's true that there are many different ways to do Search Engine Optimization, and there are a multitude of companies offering the service. But what do you do when the company you hired doesn't perform up to your standards? What do you do if they don't actually do anything at all? That's where Dr. Hall found himself after partnering with another marketing company that promised him the world then delivered nothing.

    The Solution

    Dr. Hall came to us asking for help with his website and Search Engine Optimization. We performed an initial audit, offered to work directly with the other SEO company to correct the issues, and then finish tweaking after the other company had completed the changes. In the end, Dr. Hall transitioned all of his SEO services to us to keep him at the top of the search results.

    +62%

    Increase In Traffic

    +69.7%

    New Users

    +53%

    Average Visit Duration

    Case Study

    Orthodontist Creates Massive Patient Engagement

    Practice Size: 1 Location

    Specialty: Orthodontist

    Location: Huntsville, AL

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    The Challenge

    Knapp Orthodontics was taking over a practice from a well established doctor. So, we needed to find a way to retain the current customer base while reaching out to potential new patients. All while making sure not to alienate those who had been using the previous orthodontist's services for years prior.

    The Solution

    On-page and off-page Search Engine Optimization has been incredibly beneficial for Knapp Orthodontics' new site. Review management has also played a huge role in bringing in new patients for Dr. Knapp.

    4.9

    Out of 70
    Reviews (So Far)

    9+

    New 5 Star Reviews
    In A Single Weekend

    1000+

    Manual Outreach To
    Current and Previous Patients

    Case Study

    Orthodontist in Arkansas Moves Up In The Rankings

    Practice Size: 3 Locations

    Specialty: Orthodontist

    Location: Multiple Locations, AR

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    The Challenge

    How do you take a business that already have good visibility on Google and convert website visitors into patients? That's the problem we were facing with Vondran Orthodontics. They were already in the top 10 search results of Google, but they were seeing a gradual decline in new patients.

    The Solution

    We implemented a full scale SEO overhaul. By moving their website off of an antiquated and difficult to update system, we allowed them to easily make changes whenever they need them. It also allowed for optimization of the wording and images that simply wasn't possible on the previous platform.

    In addition to the website overhaul, we also started off page SEO, including a full link building strategy, as well as some minor SMM (Social Media Marketing).

    +11.5%

    Minutes
    Average Visit Duration

    61.3%

    Retention Rate
    For New Users

    34%

    New Users Over
    A 30 Day Period

    Case Study

    Multiple Location Practice Gets Jumpstart On The Competition

    Practice Size: 3 Locations

    Specialty: Orthodontist

    Location: Multiple Locations, AL

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    The Challenge

    What do you do when you notice a decline but aren't sure how to proceed? We were brought in because they had noticed that they were slipping in their search engine rankings and didn't know why. After doing some investigating, we found that their site was very poorly optimized for SEO, and this was gradually losing them their position in Google.

    The Solution

    After doing some minor off page cleanup, we got into the heady task of completely redoing their on page SEO. From strange headings to no alternate text on any image, we needed to go in and make sure that we touched every page to make sure they were covered for on page SEO. Once that was completed, we went on to start some off page SEO including link building, guest posts, and press releases.

    4X

    Return On Pay Per Click
    Advertising

    36.5K

    Total Impressions In
    Google Search Results

    67%

    Traffic From Mobile
    Devices

    Case Study

    Austin Dentist Sees Significant Rise Over Extended Campaign

    Practice Size: 1 Location

    Specialty: Dentist

    Location: Austin, TX

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    The Challenge

    This client came to us with very little in the way of SEO preparation or budget to get anything going. The site was running on an old, slow host, but the design and layout were fresh. And the domain was seasoned, well established in the search algorithm. So, how do you help a client with little to no budget and a poorly optimized site?

    The Solution

    There's a very relevant saying: Good, Fast, or Cheap. Pick Two.

    We picked Good and Cheap. Over the course of a few years, we have maintained the site and gradually boosted the rankings to the top of Google and other search engines. This time consuming method really helped while the lockdown during the pandemic had most other dentists closed, with no way of getting to their patients.

    58%

    Traffic Generated
    From Organic Search

    24K+

    New Users From
    Gradual SEO Growth

    55,902

    Page Views Generated
    From Google Searches

    Case Study

    Bariatric Surgeon Becomes THE ANSWER When People Search On Google

    Practice Size: 2 Location

    Specialty: Bariatric Surgeon

    Location: Multiple Locations, AL

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    The Challenge

    Take a surgeon who is doing tons of work, getting most of his patients through referrals from other doctors, who is neglecting his website, and have those referrals suddenly taken away. That's part of what happened to this client when we first met. We were brought on initially to do an SEO audit and competitor analysis to see what, if anything, could be done to improve their rankings.

    The Solution

    Little did we know how much we would end up doing for Alabama Bariatrics! After the initial analysis, we took over basically everything for their online identity, including their website, advertising, a newsletter they send out monthly, and reputation management via our online review system. Now, they've become the answer to one of Google's most searched questions.

    43%

    Initial Increase In Users
    After Optimization

    400%

    Increase In Users
    Year Over Year

    52K+

    Views Monthly On
    Social Media Accounts

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