SEO & Digital

Case Studies

Here's a brief summary of what we have done for our current customers. In the following case studies you'll find examples of:

  • SEO
  • Pay Per Click Advertising
  • Social Media Advertising
  • Professional Website Development
  • Google Business Profile Optimization
  • Review Management

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Case Study

Non-invasive Surgeon Learns The Power Of Targeted SEO Strategies

Practice Size: 3 Location

Specialty: General Non-Invasive Surgeon

Location: Birmingham, AL

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Client Overview

Dr. Adam Harris, a distinguished general surgeon based in Birmingham, Alabama, recognized the need to expand his patient base and enhance his practice's online visibility.

The Challenge

Facing stagnant patient acquisition rates, Dr. Harris sought a reliable strategy to attract more patients and increase appointment bookings.

The Solution

DocLocal crafted a tailored patient acquisition strategy exclusively for Dr. Harris, focusing on comprehensive digital marketing initiatives:

  • Strategic Brand Positioning: Establishing Dr. Harris as a leading authority in minimally invasive surgeries through targeted messaging and reputation management.
  • Content Marketing Excellence: Creating compelling content that educates and engages prospective patients about Dr. Harris’s specialized services and innovative treatments.
  • Enhanced Patient Experience: Optimizing the patient journey from initial contact to post-treatment follow-ups to foster long-term patient satisfaction and loyalty.
  • Local Market Domination: Implementing localized marketing tactics to strengthen Dr. Harris’s presence in Birmingham and neighboring areas, ensuring visibility among local patient communities.

750%

Increase In Clicks Over
31 Day Period

0%

In Paid PPC
Advertising

31 Days

Period It Took To
Produce These Statistics

Case Study

Texas Orthodontist Gets The Results They Were Promised

Practice Size: 1 Location

Specialty: Orthodontics

Location: Houston, Texas

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The Challenge

Amidst the sea of SEO options, Dr. Hall faced a harsh reality: Promises made, but results undelivered. Don't fall victim to empty commitments. Let us rewrite your success story.

The Solution

Dr. Hall turned to us in desperation, seeking redemption for his online presence. With surgical precision, we diagnosed the problem, collaborated with the previous SEO provider for remediation, and ultimately ascended Dr. Hall to the pinnacle of search engine rankings. Witness the power of seamless transition and unrivaled expertise.

+62%

Increase In Traffic

+69.7%

New Users

+53%

Average Visit Duration

Case Study

Orthodontist Creates Massive Patient Engagement

Practice Size: 1 Location

Specialty: Orthodontist

Location: Huntsville, AL

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The Challenge

As Knapp Orthodontics assumed control of a respected former practice, their mission was clear: retain the loyalty of existing clients, attract new patients, and delicately navigate the transition without alienating those who had long entrusted their orthodontic care to the previous doctor.

The Solution

The strategic implementation of on-page and off-page Search Engine Optimization has proven instrumental in catapulting Knapp Orthodontics' new website to unparalleled success. Dr. Knapp's adept review management has equally emerged as a pivotal force, seamlessly drawing in a wave of new patients.

4.9

Out of 70
Reviews (So Far)

9+

New 5 Star Reviews
In A Single Weekend

1000+

Manual Outreach To
Current and Previous Patients

Case Study

Orthodontist in Arkansas Moves Up In The Rankings

Practice Size: 3 Locations

Specialty: Orthodontist

Location: Multiple Locations, AR

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The Challenge

Unleashing the potential of a business already basking in Google's limelight poses a unique challenge—transforming mere website visitors into loyal patients. This was the dilemma confronting Vondran Orthodontics, comfortably nestled in Google's top 10 search results yet grappling with a diminishing influx of new clientele.

The Solution

We orchestrated a comprehensive SEO transformation, liberating Vondran Orthodontics from an outdated, cumbersome system. This not only granted them the flexibility to make instant updates but also facilitated unprecedented optimization of content and imagery, a feat unattainable on their former platform.

In tandem with the website overhaul, we embarked on a robust off-page SEO initiative, encompassing a dynamic link-building strategy and subtle yet impactful Social Media Marketing (SMM).

+11.5%

Minutes
Average Visit Duration

61.3%

Retention Rate
For New Users

34%

New Users Over
A 30 Day Period

Case Study

Austin Dentist Sees Significant Rise Over Extended Campaign

Practice Size: 1 Location

Specialty: Dentist

Location: Austin, TX

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The Challenge

Challenged by a client with minimal SEO groundwork and a modest budget, we faced a unique scenario. Despite the site operating on an outdated, sluggish host, its design and layout exuded freshness. Furthermore, the domain boasted seasoned credibility, firmly entrenched in the search algorithm. The question remained: How do you uplift a client with limited resources coupled with a suboptimally configured website?

The Solution

Embracing the adage, "Good, Fast, or Cheap. Pick Two," we chose to deliver excellence at an affordable cost. Our steadfast commitment has meticulously nurtured the website throughout the years, elevating its rankings to the pinnacle of Google and other search engines. This method, though time-consuming, proved invaluable, particularly during the pandemic-induced lockdown when numerous other dentists faced closures, leaving them disconnected from their patients.

58%

Traffic Generated
From Organic Search

24K+

New Users From
Gradual SEO Growth

55,902

Page Views Generated
From Google Searches

Case Study

Bariatric Surgeon Becomes THE ANSWER When People Search On Google

Practice Size: 2 Location

Specialty: Bariatric Surgeon

Location: Multiple Locations, AL

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The Challenge

Imagine a skilled surgeon, tirelessly dedicated to their craft, relying heavily on word-of-mouth referrals from fellow doctors. Now, picture the shock when those vital referrals suddenly vanish. That's the harsh reality our client faced. Initially approached to conduct an SEO audit and competitive analysis, we delved into a world where online visibility meant the difference between success and obscurity.

The Solution

Our journey with Alabama Bariatrics began with a simple analysis, but it quickly evolved into a transformative partnership. We seized the reins of their online presence, revolutionizing their website, crafting compelling advertising strategies, curating engaging monthly newsletters, and meticulously managing their reputation through our innovative review system. Today, they proudly stand as the go-to solution for one of Google's most sought-after inquiries. Let us propel your business to similar heights of success.

43%

Initial Increase In Users
After Optimization

400%

Increase In Users
Year Over Year

52K+

Views Monthly On
Social Media Accounts

Case Study

Multiple Location Practice Gets Jumpstart On The Competition

Practice Size: 3 Locations

Specialty: Orthodontist

Location: Multiple Locations, AL

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The Challenge

When faced with an unsettling decline and uncertain about the next steps, we were enlisted to address a critical issue. Our intervention became imperative when our client, grappling with a noticeable slip in search engine rankings, sought clarity. Our investigation uncovered a stark reality – their website suffered from severe SEO neglect, progressively eroding their standing on Google.

The Solution

Embarking on a transformational journey, we dived deep into overhauling their on-page SEO, rectifying everything from cryptic headings to image alt text absence. With precision and diligence, we ensured every page was optimized to perfection. But our quest didn't stop there. We delved into off-page SEO strategies, unleashing the power of link building, guest posts, and press releases, amplifying their online presence to new heights.

4X

Return On Pay Per Click
Advertising

36.5K

Total Impressions In
Google Search Results

67%

Traffic From Mobile
Devices

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